Casio was initiated in 1946 by the Japanese aficionado Tadao Kashio. However, during it initiation, they were not very famous. This digital excellence company under the direction of Mr. Kashio neither produced a calculator nor a wristwatch. It was a product called the Yubiwa Pipe. It was designed customarily for the smokers to enable convenience in smoking. This Yubiwa Pipe received an immense response and thus fostered their invention.
With the changing outlook of the world along with increasing demand of innovation in timepieces, Mr. Tadao Kashio decided to break through from the barriers of a single product. Under his leadership, Casio invented numerous products from Computers &calculators to musical instruments & watches.
They was the first brand to create the Digital Watches. This watch featured with a fully automatic calendar, including the month lengths and leap years, thereby eradicating the need of date setting and programming. They did not limit themselves there and in 1978, once again launched the first ever LCD Watch. By 1982, they were again in news for the innovation of their first Analog Watch.
However, the 1980s was the era of ultimate breakthrough for them. Amidst the increasing demand of lighter and reedier timepieces, they introduced the G-shock Series. Watches from this Series were endowed with a distinct technology that enhanced their durability to a brand new level. These watches could be dropped down from the top of the building yet sustain the sudden shock without any breaks or damages.
These G-shock Watches initially were a smash hit only in the US, but strategic marketing flanked with invincible styles and features made it a worldwide hit! However, with the ongoing trend of feminism, they introduced a customized line of Shock Resistant Watches for Women under the vivacious name of Baby-G. These Watches for Women received quite a phenomenal response, just like the Casio Watches for Men. Also irresistible are the Pathfinder Watches that are a hit amongst the Adventure and gadget lovers.
Today they are an eminent name in the Global Watch Industry attributing to its digital excellence, technological ingenuity, bold exteriors and exceptional functionalities and durability. With a glorious success of over three decades, owing to its exceptional and meticulous technology coupled with unique and rugged designs, they continue to rule the hearts of the Fearless.